155 W Washington Blvd, Ste 1200, Los Angeles, CA 90015 · Worldwide(562) 234-3609nova@novaincusa.com

Interactive wall — Flip Brick

A wall of bricks that flip individually — patterns, animations and video in physical motion.

Kinetic Display, Mechanical Motion

Overview

What the Flip Brick screen is

Flip Brick screen is a kinetic display that combines movement, light, and digital content into one immersive visual experience. Built from individually rotating modules, the screen creates dynamic patterns, animations, and striking visual transitions that instantly capture attention.

Unlike traditional LED displays, the Flip Brick screen adds a physical, mechanical dimension to content. The moving elements create depth, texture, shadows, and motion that audiences can both see and feel, transforming digital visuals into kinetic art.

Perfect for concerts, festivals, nightclubs, corporate events, luxury weddings, brand activations, and immersive installations, the Flip Brick screen can be used as a stage backdrop, ceiling feature, interactive wall, or sculptural centerpiece. NovaTech provides full creative and technical support, including programming, custom animations, show control, and content creation.

The Flip Brick screen is part of our interactive walls and kinetic screens in Los Angeles — delivered, installed and operated by our own engineers in Los Angeles, Las Vegas and nationwide.

Interactive wall

One wall, four jobs

Stage backdropFull-width moving surface behind the performance
Ceiling featureRotating modules overhead, mapped to the show
Interactive wallA wall the room reacts to — depth, texture and shadow audiences can see and feel
Sculptural centerpieceFree-standing kinetic art in the round

On video

The Flip Brick screen on a job

Shot on NovaTech jobs.

Also in the inventory

Often booked alongside it

Everything on this page is owned, maintained and programmed in-house, so systems can be combined on one technical build and one crew.

3D Matrix Screen cluster suspended above a stage

3D Matrix Screen

LED clusters that move as one — depth, light and shadow you can walk around.

Questions & answers

How much does an interactive wall cost?

The driver is size — how many rotating modules the wall is built from — plus rigging and how much custom animation the show needs. Tell us the date, venue and brief and we reply within 24 hours, with delivery, install, programming and on-site operation included, and a COI naming your venue or client.

What is a Flip Brick screen?

A kinetic display built from individually rotating modules that combine movement, light, and digital content into one immersive, three-dimensional experience.

How is it different from a normal LED screen?

It adds a physical, mechanical dimension — the moving elements create real depth, texture, shadows, and motion that audiences can both see and feel.

Can it be programmed for our show?

Yes — it’s controlled via Art-Net, DMX, and MADRIX for fully custom patterns, animations, and transitions. Available in Los Angeles, Las Vegas, and beyond.

Tell us about the show

Planning a show with the Flip Brick Kinetic Screen?

Date, venue and a line about the show — we reply within 24 hours with how we would build it, and the team that would run it.

Or see it running first: book a private walkthrough at our Downtown LA workshop.

Book a private walkthrough